Praveen Krishnamurthy

Bio

Praveen Krishnamurthy is a product marketer at Adobe. He focuses on creative software, including generative AI, for business customers. He previously led marketing and product for a VC-backed ecommerce startup. Praveen holds an MBA from the University of Virginia’s Darden School of Business.

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Latest

Marketing

How to Use Storytelling to Elevate Your B2B Marketing and Influence Buying Decisions

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Marketing

How Startups Can Creatively Signal Trust in Their Product Messaging

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Marketing

¿Vas a lanzar un nuevo producto? Tendrás problemas si no tomas en cuenta estas 4 lecciones de posicionamiento

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Marketing

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Branding

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Startup founders often lack time but they should invest resources in identifying a winning brand position that will then drive all their strategic decisions.

Marketing

4 Things Ecommerce Startups Need to Be Careful About When Running A/B Tests

A/B testing is a powerful tool, but you should be aware of these aspects that people often overlook.

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